BILL CHERRY'S GREATEST DALLAS PARK CITIES REAL ESTATE BLOG

Our Realtor TV Ad Features a Woman on an Ostridge

 

A couple of years ago, the Metroplex Association of Realtors required members to contribute to a TV ad campaign that NAR was planning. The cost wasn't much.  Less than 50 bucks.

 

I expect every other local Association's members were required to do the same thing.

 

But we were not privy to the storyboards for the ad campaign, and we were required to trust NAR's opinion that the TV ads would benefit us.

 

The first set features actress Elizabeth Banks acting silly. I mean, really silly.

 

For an example, in one ad, Banks rides an ostrich on to the set while a bunch of other silliness is going on.  Another she has shaving cream on her face.

 

The second set features actor Ty Burnell sitting in a chair by a fireplace posing as Phil Dumphy, Realtor. He's also acting silly.  I mean, really silly.

 

Our competitions,  Trulia and Zillow, also have some TV ads.  One is about a young fellow who one an agent helps buy his first home, and it is the first time anyone in his family has ever been able to buy their own home.

 

Would you call the Zillow or Trulia member agent or the Realtor member agent whose representive rides an ostrige or acts silly in front of a fire place.?

 

Parenthetically, I often find myself wondering how many of those running NAR and the state and local associations for us were ever successful Realtors?

 

 

Bill Cherry, Realtor

Since 1966

DALLAS

214 503-8563

WEB

 

 

 

 

 

 

 

Comment balloon 3 commentsBILL CHERRY • April 10 2017 06:31PM
Our Realtor TV Ad Features a Woman on an Ostridge
share
A couple of years ago, the Metroplex Association of Realtors required members to contribute to a TV ad campaign that NAR was planning. The cost wasn't much. Less than 50 bucks. I expect every other local Association's members were required to… more
The Often Ignored Value of the Listing Agent
share
I'm in the Multiple Listing Service that serves the City of Dallas and a number of the nearby bedroom communities. The number of Realtors who serve the area is about 17, 000 and of those 14, 500 or so are members of the Multiple Listing Service… more
That Americans Won't Take Jobs Is a Bankrupt Idea.
share
One of the flaws of the US economic system is that it has never operated without some kind of slave labor. For this example, let's assume that slave labor is labor that depends on those who are economically unfortunate. Those who manipulate and… more
Flippers, at Least in Dallas, May Be Out of Control
share
A woman who I didn't know, called me a week or so ago at the suggestion of a mutual friend. The woman lives in California, but she and her husband had bought a Dallas home in a popular and hot 1930s section of bungalows. The MLS shows that they… more
Who Do You Suppose Owns Abe Lincoln's Grave?
share
President Abraham Lincoln was killed by John Wilkes Booth on April 15, 1865 at the Ford Theater in Washington, D. C. That was nearly 151 years ago. Who do you suppose now owns President Lincoln's grave at the Oak Ridge Cemetery in Springfield,… more
Has the NAR Ignored a Potential Fire?
share
Muses from the Man in the Park It seems to me that one of the most cancerous events that has oozed into the professional real estate brokerage business since the beginning of time is the advent of the national FSBO web sites like Zillow, Truila… more
Tarak and Christina Are Right in My Book!
share
Christina and Tarak El Mousea You've surely watched Tarak and Christina El Mousea's HGTV program, "Flip or Flop;" perhaps, like me, you are so addicted that you watch the reruns. When I first entered the real estate business it was by… more
Maybe New Allowances Aren't All Good.
share
When I first became licensed as a Texas Real Estate Broker in 1966, things were much different than they are now. Here are some examples: Yard signs had only the name of the brokerage company, address and phone number. The listing… more
Have You Noticed that Ethics Violations Are Increasing?
share
Bill Cherry 1966Founded Companies in Houston's Museum Districtand in Galveston's East End Historic Districtand Strand Historic Business District. It is only the result of chance that after beginning as an English teacher, I found myself in the… more
And then you've got your Truila…
share
I become more and more annoyed with the National Association of Realtors for allowing Truila and others top act, in many ways, as a real estate broker. If I am correct, there are no recognized residential Multiple Listing services that are not… more